Learn Google Ads from a Practitioner Managing Real Campaigns Every Day
Whether you're a business owner, marketer, freelancer, or agency professional, get personalised 1:1 Google Ads consulting and hands-on training from an experienced Google Ads specialist.
Who Is This Engineered For?
Individuals & Entrepreneurs
- Learn and apply proven Google Ads strategies
- Build a predictable pipeline of sales and high-intent leads
- Secure official Google Ads certifications to establish authority
- Take full internal control and permanently eliminate agency dependence
Agencies & Consultants
- Train internal PPC teams
- Gain expert second opinions
- Improve client performance
- Master campaign optimisation and performance growth
- Get Ongoing Support
Our 1:1 Google Ads Coaching & Training?
Google Ads algorithms evolve rapidly. Skip outdated video courses and master strategies forged from over two decades of live, active market experience.
Every session is customized around your goals, challenges, and growth opportunities.
Build campaigns, solve problems, and optimise live accounts instead of just watching presentations.
Get audits, reviews, and optimisation guidance whenever you need an experienced second opinion.
How Our 1:1 Coaching & Training Works
A practical, step-by-step coaching journey designed to help you master Google Ads, execute live campaigns, and scale with confidence.
Discovery & Goal Setting
We’ll discuss your business goals, current campaigns, experience level, and what’s standing between you and better results.
Get a Personalised Growth and Learning Plan
We reject rigid, pre-recorded standard training courses. We draft a bespoke curriculum tailored perfectly to your target business sector, ad spend parameters and knowledge gaps.
Live Interactive 1:1 Deep-Dives
Engage in live, hands-on masterclasses covering conversion architecture, precise keyword intent mapping, expert smart bidding deployment, and advanced account scaling mechanics.
Real-World Execution & Account Stress-Testing
Theory won't help you scale. You will actively construct and execute campaigns within your own Google Ads account, backed by over-the-shoulder expert reviews and live corrections.
Performance Optimization & Independent Scaling
Once the foundations are in place, we'll focus on performance improvements, advanced strategies, and long-term growth. You can then apply this knowledge confidently and independently.
What Can We Help You With?
Our goal is to help you understand Google Ads well enough to make informed decisions, improve campaign performance, and confidently manage your advertising efforts.
Google Ads Foundations
Campaign setup, keyword research & ad basics
Google Ads Foundations
- Professional campaign setup
- Keyword research
- Ads that work
- Landing page optimisation
Performance Optimisation
Bidding, budget, micro-grouping & growth
Performance Optimisation
- Bidding strategies
- Micro-grouping
- Bid tweaks
- Budget management
Account Audits & Troubleshooting
Fix issues, quality score & policy problems
Troubleshooting
- Quality score improvements
- Know the parameters affecting performance
- Dealing with policy issues
- Click frauds
Advanced Google Ads
PMax, Shopping, remarketing & split testing
Advanced Google Ads
- Performance Max
- Custom audience targeting
- Shopping campaigns & Merchant Centre setup
- Remarketing
- A/B split test
Analytics & Reporting
Tracking, GA4, GTM & performance reports
Analytics & Reporting
- Google Tag Manager & GA4
- Conversion tracking
- Data Studio overview
- Preparing performance reports
Miscellaneous Channels
Meta, Bing, SEO & multi-channel support
Miscellaneous
- Meta best practices
- Bing Ads
- SEO
IndustriesWe Serve
Our strategies are tailored to diverse industries, helping businesses scale with precision.
Roofing Companies
Generate high-quality leads and more roofing jobs.
Real Estate Businesses
Attract serious buyers and close more deals.
Law Firms
Get more consultations and high-value clients.
Healthcare Clinics & Doctors
Build trust and book more appointments.
Educational Institutes
Increase enrollments and student inquiries.
eCommerce Stores
Drive more sales and maximize ROI.
Local Service Businesses
Get found locally and grow your customer base.
Roofing Companies
Generate high-quality leads and more roofing jobs.
Real Estate Businesses
Attract serious buyers and close more deals.
Law Firms
Get more consultations and high-value clients.
Healthcare Clinics & Doctors
Build trust and book more appointments.
Become Our Next
Success Story
Built on Trust, proven in Numbers.
Frequently asked Questions.
Am I learning from an instructor who actively manages live, high-scale ad spend?
Yes. All consulting is anchored by SERP Consultancy, an active Google Partner and digital marketing agency managing live, complex Google Ads campaigns across diverse global markets.
Are the strategies taught aligned with modern system updates?
Absolutely. Our training covers modern Google Ads strategies including Performance Max, automated bidding, GA4 integration, and AI-driven campaign optimisation.
Will I practice on simulated dashboards or real live accounts?
You will work directly inside live environments, mainly within your own operating Google Ads account, focused on fixing active problems and real-time optimisation.
Does the instructor show actual campaign setups?
Yes. During 1:1 sessions, we walk through real campaign structures, audits, keyword research, bidding strategies, account fixes, and live optimisations.
Can I enroll if my goal is marketing my own business?
Absolutely. Many students are business owners and executives who want to reduce agency dependence, regain transparency, and improve search returns.
Do you cover other paid traffic or digital marketing channels?
Google Ads is the main focus, but we also provide strategic integration guidance across Microsoft Ads, Bing, and Meta platforms.
Is ongoing support available?
Yes. Ongoing support is available through advanced coaching sprints, monthly account sanity checks, performance audits, and campaign scaling guidance.
What if my campaigns are already struggling?
That is the best possible place to begin. We will diagnose what is hurting performance and give you clear, actionable fixes from the first live session.